Red Bull - Takes YouTube Into Outer Space [video]
Experience the world of Red Bull like you have never seen it before. With the best action sports clips on the web and YouTube exclusive series, prepare for your “stoke factor” to be at an all time high.
While it is true that all brands are publishers now it is also true that we are all about to be TV stations too. Red Bull, fresh off the triumph of the space drop, shows how to do a YouTuble channel the right way. I wish they were less stingy, but I can understand why they aren’t sharing their CGI version of the space drop. IT IS AMAZING. Red Bull gets it and they are showing what YouTube can be with imagination, a few million bucks and a cool idea or two or three. Well done.
See on youtube.com